The Missing Ones
The historic Rochet-Schneider brand existed from the end of the nineteenth century to the first third of the twentieth century.
The aim of the new Rochet-Schneider brand is to create the missing ones, so as to cover the entire history of the Automobile.
The project is educational and playful, in the form of a construction game for all ages.
Starting from a list of twenty-eight vehicles that were milestones in the evolution of the Automobile, the idea is to place their technical elements within the volume and silhouette of a new Rochet-Schneider, along with other cultural elements of the period in question.
You too can choose the car that, in your eyes, most deserves to be added to this list, as well as a joker.
Here is a selection of vehicles that left their mark on their times:
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To tell us your choice and your joker
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Every new adventure needs a manifesto:
“We declare our wish to look at history through technology and culture”